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People do not just buy products. They buy better versions of themselves. And the packages in which they want the products to be delivered must come from humble and approachable brands. People have no patience for fluff.
Cendrine Marrouat
People do not want more noise in their social media streams. They want entertainment, uplifting conversations, and products that last. Most importantly, they want to be taken seriously.
Cendrine Marrouat
While paying attention to positive and negative feedback is very important, it is not enough. What also matters is acknowledging and responding to this feedback. This is how you nurture your relationship with your audience.
Cendrine Marrouat
Social media is much more than self-promotion. It is a two-way street, a set of tools that allow you to reach out to people and become the bringer of positive things and experiences. In turn, these people will not just support you. They will be there to help you increase your reach and audience – and turn your business into a viable endeavour.
Cendrine Marrouat
The 21st Century Church must rethink ministry via the lens of technology. While most of them are consumed by their imbalance stance; bathing anointing oil and buying tokens for miracles, their counterparts are ministering to millions using the advancement in technology/internet. A powerful tool in the hands of the believer.
Bernard Kelvin Clive
Social Media is a shared delusion of grandeur.
michael p naughton
If you're not paying for something, you're not the customer; you're the product being sold.
Andrew Lewis
Share content from domains you like because it raises their rank among other websites. NetworkEtiquette.net
David Chiles
Forget about 'Going Viral' and 'Go Give Value'.
Bernard Kelvin Clive
The world was different before the war,' he said. 'We didn't have this instantaneous access to information that your generation has. The world was a bigger, more mysterious place - we still dreamed of secret caves in the Mountains of the Moon, and tiger hunting in the Punjab.
Ben Aaronovitch
In real life, it's good Netiquette to limit yourself to a two drink maximum when social networking. NetworkEtiquette.net
David Chiles
If things continue this way, there will be two societies - or at least I hope there will be two - the one you're helping create, and an alternative to it. You and your ilk will live, willingly, joyfully, under constant surveillance, watching each other always, commenting on each other, voting and liking and disliking each other, smiling and frowning, and otherwise doing nothing much else.
Dave Eggers
Online affiliation with good causes is good netiquette. Stand for something! NetworkEtiquette.net
David Chiles
When we care, we share.
Jonah Berger
Look, cell phone geolocation data shows very few clustering anomalies for this hour and climate. And that’s holding up pretty much across all major metro areas. It’s gone down six percentage points since news of the Karachi workshop hit the Web, and it’s trending downward. If people are protesting, they aren’t doing it in the streets.” He circled his finger over a few clusters of dots. “Some potential protest knots in Portland and Austin, but defiance-related tag cloud groupings in social media put us within the three-sigma rule—meaning roughly sixty-eight percent of the values lie within one standard deviation of the mean.
Daniel Suarez
As Lee Rainie and Barry Wellman document in their book Networked, people who are heavily socially active online tend to be also heavily socially active offline; they’re just, well, social people.
Clive Thompson
Making your own Netiquette is advanced internet use, but it's not that hard. It's all good. NetworkEtiquette.net
David Chiles
It is proper netiquette to refrain from asking others online about things that make them uncomfortable. NetworkEtiquette.net
David Chiles
Social media is teaching us that everyone fucks up, everyone is stupid sometimes, and that this is probably part of being a thinking human. The one exception are those who participate in the self-righteousness Olympics and they often turn people who agree with them against 'em.
Joe Hill
Social media is your platform to build a unique fan base while you express yourself exactly how you see yourself. Build wisely.
Germany Kent
Facebook Fun is refined. Reader reviews are rewarding on Goodreads. Retweets are readily available for Twitter teasing. Stay within the Netiquette. NetworkEtiquette.net
David Chiles
Twitter is more than just a collection of fleeting observations about everyday life. Twitter can connect people to events, information and each other in ways that have never been experienced before.
Ian Lamont
Tweets about the mundane aspects of your life contain something that is vitally important to gaining followers and taking part in discussions: Authenticity.
Ian Lamont
You are what you post. Proper netiquette makes you a good user. NetworkEtiquette.net
David Chiles
It is proper Netiquette to tell readers your joking literally or with a smiley face. NetworkEtiquette.net
David Chiles
You can't build a strong personal brand by just posting status updates... people need more than that, they need valuable content, beyond updates and tweets.
Bernard Kelvin Clive
Great brands listen, learn and then leverage
Bernard Kelvin Clive
Autocorrect: making Twitter pedants delete and re-tweet since 2007.
Cassandra Page
People don't really trust advertisement they trust people. A large percentage of people make purchase decisions based on their friends review than just from advertisers. Brands that rely sole on adverts to sell, will eventually fade out. You need to get people to talk about your brand in a more positive manner without twisting their arms. If you fake it your will fade. So, focus on relationship marketing, because customers are the best brand ambassadors
Bernard Kelvin Clive
Unless you are a restaurant critic... nobody cares what you had for lunch.
Susanne Whited
Everything that happens now in the online world is part of a conversation.
David Amerland
Instead of finishing the sentence she slid a business card across the counter. It listed her contact information for every social media site I'd heard of, and several that were still in beta. Except for Google Plus. Even Internet-addicted fairies have standards.
Alex Shvartsman
One of the most glorious, yet tragic, things about being human was that, sometimes, you just had to learn things for yourself. Call it a flaw, call it a blessing, call it life. If everyone learned from everyone else’s mistakes, the world would be perfect.
Bart Hopkins
Just like using drugs and alcohol to numb the pain can -- and does -- lead to addiction, using social media to fill the void of relationships, or other needs, often leads to addiction, as well.
Mandy J. Hoffman
The Internet has given us the illusion of intimacy. We read someone's books, articles, sermons, or watch their videos online, and we feel we know them, so why not share what we think is wrong? But that illusion of intimacy is just that – an illusion. It distracts us from the important principle of reaching out to them personally first, and making the sometimes difficult effort of keeping it private and saving the relationship.
Phil Cooke
Relationships are like muscle tissue. The more they're engaged, the stronger they become. The ability to build relationships and flex that emotional connection muscle is what makes social so valuable.
Ted Rubin
Social media inflames our already inflated view of self.
Mandy J. Hoffman
Our choice to use or not use social media is not about social media--it is about the glory of God.
Mandy J. Hoffman
Genuinely support people in ways you can. If you build great relationships and people get to like you for you, they will eventually promote what you do and would want to do business with you. The bottom line is that people love to do business with those they love and trust. Learn to understand people, your audience, their needs, and their real problem. If you are using a Facebook page or even your own profile, involve your friends in a fruitful discussion. Don’t just make a post and leave to expect likes and comments. Take time to leave a note for a friend, ask about their business and what interests them.
Bernard Kelvin Clive
Loving others means being willing to do things for their benefit more than your own. And sometimes that looks like a Facebook account!
Mandy J. Hoffman
The best opportunities to be nice to others come in the face of adversity. Kindness wins. Reciprocity rules. NetworkEtiquette.net
David Chiles
Please, do not take the internet literally because it is data. Life happens. Thank you. Netiquette NetworkEtiquette.net
David Chiles
Social Media isn't about reach as much as it is about "reach out".
Michele Jennae
For the ancient Greeks, who lacked our social media, the only way to achieve mass duplication of the details of one's life in the apprehension of others was to do something wondrously worth the telling. Our wondrous technologies might just save us all the personal bother. Kleos is a tweak away.
Rebecca Goldstein
In a social media world, the danger is being overexposed and when something is overexposed it is no longer interesting...if ever it was.
Donna Lynn Hope
I think our natural disposition as humans is to plod along until we get old and stop. But with social media, we've created a stage for constant artificial high drama.
Jon Ronson
I love social media. I love the connectivity it provides, the creativity it allows, and the breathtaking wealth of information we all have at our fingertips because of it.
Galit Breen
Photobomb me at your own risk!
Ken Poirot
Twitter, far from fostering debate and broadening minds, has turned us into a hive of scolds. Angry mobs wait on the sidelines to strike and then bask in the glow of their moral superiority.
Mick Hume
Use the Internet to help your daily life, not replace to replace it. NetworkEtiquette.net
David Chiles
Each time we check a Twitter feed or Facebook update, we encounter something novel and feel more connected socially (in a kind of weird impersonal cyber way) and get another dollop of reward hormones. But remember, it is the dumb, novelty-seeking portion of the brain driving the limbic system that induces this feeling of pleasure, not the planning, scheduling, higher-level thought centers in the prefrontal cortex. Make no mistake: E-mail, Facebook, and Twitter checking constitute a neural addiction
Daniel J. Levitin
It is pretty clear from Facebook we can enjoy entertaining each other as much as we enjoy surfing the experts' expressions.
Joe Lambert
The Social Networking Netiquette Loop: Read, share, like, and repeat.
David Chiles
From shaping CRM to understanding today’s omni-channel digital customer, Barton Goldenberg leads the way again with his compelling insights and methodologies. The timing of his latest book, The Definitive Guide to Social CRM, once again demonstrates his forward thinking.
Bob Dunfee
Barton Goldenberg is simply the most effective transformational leader I have met. His business acumen is matched only by his ability to understand the dimensions behind how change stems from acustomer’s needs to an "organization’s operations. Now Barton in his new book, The Definitive Guide to Social CRM, captures how an "organization should plan, manage, and leverage social media as a means to increase the bottom line.
Cyrus Aram
It shouldn’t be about getting famous. It shouldn’t be about the size of your following. It should be about the way in which you connect with people in the world around you. It’s about finding what you’re truly passionate about, and letting that guide you. Fame is fleeting. But if you’re really lucky, doing what you love can last forever.
Justine Ezarik
Did she answer my email yet?' That's the new obesity.
Tom Rachman
Okay, so I stopped posting status updates on Facebook a long time ago. I noticed that whenever someone posts something completely mundane and stupid, like 'Sushi 2nite!' seventeen people have to comment on that. 'I ♥ sushi!' and 'Spicy Tuna 4 meee!' But if you ever try to actually say something serious about your feelings or, like, your life, every one of your 386 "friends" is suddenly mute. So there you have it: My life is a post with no comments. Less interesting than spicy tuna.
J.J. Howard
It’s even more awkward when we’re face to face with people. It used to be exciting to make plans with friends because you could sit and catch up and talk about what’s been going on in your lives. Now when you see someone there’s nothing left to say. You’ve already seen the pictures from their trip to Rio on Facebook. You’ve read their tweets about the latest diet they’re on. And they already texted you about the pregnancy scare. So you end up just sitting and staring at each other until you both start texting other people.
Ellen DeGeneres
An eerie aspect of social media is the way the dead’s account lingers in digital space as a floating memorial. Friends post emotional farewells as if the departed will read them. But we all know that those words are for the rest of the world as if to flaunt their bond with the deceased like a new car or engagement ring. Just like any material possession that ceases production, a person’s value amplifies when they are dead. They have no future. They have no present. Their past becomes a limited resource that everyone is desperate to snag a piece of.
Maggie Georgiana Young
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