Moral Imperative Quotes

When it comes to animal agriculture, there is conventional, which is really hideous, and "compassionate" or "certified humane" or whatever, which *may* be *slightly* less hideous. But it's all torture. It's all wrong. These "happy" gimmicks are just designed to make the public feel better about exploiting animals. Don't buy the propaganda of "happy" exploitation. Go vegan and promote veganism.

Gary L. Francione

So it is always preferable to discuss the matter of veganism in a non-judgemental way. Remember that to most people, eating flesh or dairy and using animal products such as leather, wool, and silk, is as normal as breathing air or drinking water. A person who consumes dairy or uses animal products is not necessarily or usually what a recent and unpopular American president labelled an "evil doer.

Gary L. Francione