here was a particular kind of energy in those early days, something I’ve only really found in startups. The regulars – the boring 9-to-5 people – haven’t invaded the world yet. All around you are people who practically buzz with mental adrenaline – the kind of people who sneer at words like policy and dress code and fill the office at nights with pizza and bad jokes and the relentless tip-tack-clack of keyboards. They push boundaries, turn small ideas into game-changers and small arguments into fistfights.No company can last forever this way: it’s a bit like being in a cage. Eventually the strange ones move out and give way to order and conformity and all the things that make for a smoothly operating machine. But that brief chaos is what really gives a company its soul.

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