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Jonah Berger Quotes
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Top of mind means tip of tongue.
Jonah Berger
Marketing is about spreading the love.
Jonah Berger
If something is built to show, it's build to grow.
Jonah Berger
We need to make the private public.
Jonah Berger
When we care, we share.
Jonah Berger
People don't think in terms of information. They think in terms of narratives. But while people focus on the story itself, information comes along for the ride.
Jonah Berger
Stories carry things. A lesson or moral. Information or a take-home message.
Jonah Berger